The lead address

Most website builders email you when somebody fills in a form. The lead address is where you send those emails too, so every lead lands in Kicklace, whatever your site is built with.

Where to find it

It's on Setup → Hear it, and under Your forms on Settings → Connections → Your website. It looks like your-workspace-3f9a1c7b2e4d@leads.kicklace.com. It's yours alone.

Point your forms at it

In your builder's form settings, find where it says who gets an email when the form is sent. Add the lead address next to your own. You keep getting your emails as before.

That setting lives in a different place in every builder: Squarespace, Wix, Webflow, WordPress form plugins, HighLevel and HubSpot all have one. If yours doesn't, forward its emails to the lead address from your own inbox.

If your email asks you to confirm the forwarding, the confirmation comes to Kicklace. You'll see it on Home with its code. Kicklace never follows a link in it for you.

Bookings too

Calendly, Cal.com, SavvyCal, Acuity, TidyCal and Google Calendar's booking pages all email you when somebody books a call. Send those to the lead address as well, and the person lands as somebody who booked a call. A cancellation is left alone.

What happens to each one

Kicklace reads the person out of the form: their name, their email, their phone number and what they wrote. Then:

• they land on your map, new or matched to somebody already there;
• what they wrote shows up on their record as a message from them;
• you get a note on Home, "New lead: Rosa Delgado (Squarespace)".

A stop on your Lifecycle can be the moment somebody filled in a form, or booked a call. Put a sequence on that stop and your reply goes out in minutes.

Nobody is put on a list this way. They asked you something; they didn't agree to your newsletter. Kicklace never sends anything back to the address a form email came from.